YESTOMORROW is an accessory label established in 2015 by Elma Polak. The collection consists of fashion & interior accessories, handmade out of leather. All products show a preference for clean lines & simple styling. They are minimalistic, elegant & contemporary. I put a lot of effort in the quality of the materials and the fabrication. Most of the leather I work with is vegetable tanned. This means that no harmful chemicals were used in the tanning proces. All accessories are designed and fabricated in my small design studio in Amsterdam, the Netherlands.
Key characteristics of the label are: high quality materials, small scale production & the smallest possible impact on the environment. As mentioned before I work with vegetable tanned leather as much as possible. I am also researching if it’s possible to use bacterial leather as a substitute for animal leather. I try to re-use all the waste pieces of leather.
The name Yestomorrow explains my vision on product design. I like to combine old knowledge (yesterday) with new techniques (tomorrow). The combination of the words also shows a very optimistic way of life; a happy mindset.
At the moment the available accessories are: hanging planters, sandals & leather drawer pulls. If everything goes as planned, I will add more products to the collection soon. At the moment I am developing some new ideas. Stay tuned! I am only selling through my Etsy shop, but I am looking for stockists. Please contact me if you are interested in buying my products for your shop.
MY STORY
My passion for product design started at the Design Academy in Eindhoven. Being a person with many interests, it was hard for me to choose one direction. The Man & Identity department appealed to me most, because it combined fashion & interior. Although I still didn’t have a clear vision about which products I wanted to make, I already dreamed about my own label. After my graduation I started working as a footwear designer. This was more by coincidence than planned, but I liked it very much. After working very experimental during my study, I liked the commercial field very much. And I was good at it. I worked in private label business for 4 years, then I switched to another footwear company where I could focus more on building brands. After four years working there, I felt more and more that I wanted to be on my own. So in 2015 I took the jump, quit my job and started my own company Studio Yestomorrow.
In this company I can combine many of my interests and capabilities. I work as a freelance footwear designer for several companies. Next to that I design and develop my own accessory collection in my atelier. When I have time left, I make websites or work on graphic designs. I love the variety of design disciplines and I am very happy to finally combine them all.
MY WORKSPACE
My studio is located in the east of Amsterdam. This is where I make all the accessories from the webshop. The atelier is filled with machines such as a stitching machine, a skiving machine and a sanding machine. I love spending time there and create nice products. Because everything is made by hand, it is also possible to make something on request. If you want to buy a hanging planter, but you need a different length, let me know. If you like the leather handles, but you need a different width, send me an e-mail and I can inform you about the possibilities.
I am also working as a freelance footwear designer for several (international) clients. At the moment it is a balanced mix between established brands, private label companies and young start-up labels. I am always interested in hearing about new projects. Here you can find my online portfolio. For more information you can contact me.
CONTACT ME
